[News] Adobe announces Photoshop CC and accelerates shift into the cloud

Adobe today announced Adobe® Photoshop® CC as part of a major update to Adobe Creative Cloud™. Photoshop CC pushes the boundaries of possibility, offering a powerful new creative process, legendary imaging magic, and greater creative freedom with new tools and workflows. Adobe Photoshop CC will be available, exclusively to Creative Cloud members, in June.

Adobe’s desktop apps, including Photoshop, were previously known as Creative Suite (CS), and will now be branded CC to reflect that they are an integral part of Creative Cloud and have been reinvented to support a more intuitive, connected way of creating.   Photoshop CC includes a wide range of innovative enhancements, including new image de-blurring and sharpening features to improve design workflows, and new Camera Raw capabilities. This update combines Photoshop standard and Photoshop Extended features to deliver greater accessibility to 3D tools and image analysis, while Creative Cloud integration offers flexible collaboration and sharing capabilities.

“Our customers don’t want to wait 18 to 24 months for access to new Photoshop innovation. With Photoshop CC, when a new feature is ready – whether it’s the next Healing Brush or something as mind-blowing as Content Aware Fill – we’ll deliver it immediately,” said Paul Robson, Adobe’s Managing Director for Australia and New Zealand.

Creative Cloud’s advanced capabilities are making it a hit with the worldwide creative community: more than a half million paid members, and well over 2 million free members have signed up for Creative Cloud since it was launched in April 2012. In Australia and New Zealand, 80 per cent of customers purchasing from Adobe’s website are already choosing Creative Cloud over more traditional versions of the product.

“Since we launched Creative Cloud in Australia and New Zealand in April last year it has been enormously popular with our customers,” said Paul Robson, Adobe’s Managing Director for Australia and New Zealand.

“With all of our focus now on Creative Cloud, our customers can expect the very latest innovations as soon as they become available.

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