[News] Fitbit Launches Sense, Versa 3 and Inspire 2 Wearables
The latest and greatest Fitbit was announced and launched yesterday, with the company claiming that this is its most advanced health smartwatch yet: the Fitbit Sense.
It’s got new sensors and software technology, namely the world’s first electrodermal activity (EDA) sensor on a smartwatch device, that will look to help manage the wearer’s stress levels. Coupled with its advanced heart rate tracking technology, new ECG app, and an on-wrist skin temperature sensor, it certainly packs a lot of tech in such a small device. This is also all powered by a battery that can supposedly last 6 days plus.
As well as debuting its flagship smartwatch, Fitbit also introduced the Versa 3, which you could say is the next step down from its flagship Sense. It now includes the addition of GPS, a speaker, as well as Google Assistant, which wasn’t present in the Versa 2.
Last but not least, Fitbit also enhanced its most accessible tracker, increasing battery life up to 10 days, adding more health and fitness features like AZM, and adding a one-year free Premium trial with the Fitbit Inspire 2.
CEO and co-founder of Fitbit, James Park, says in these times it is more important that we look after ourselves and keep our physical and mental health in shape.
“Our mission to make everyone in the world healthier has never been more important than it is today. COVID-19 has shown us all how critical it is to take care of both our physical and mental health and wellbeing,” said James Park, co-founder and CEO, Fitbit.
“Our new products and services are our most innovative yet, coupling our most advanced sensor technology and algorithms to unlock more information about our bodies and our health so you can be in control. We are breaking new ground with our wearables, helping you better understand and manage your stress and heart health, and pulling your key health metrics together in a simple and digestible way to track things like skin temperature, heart rate variability and SpO2 so you can see how it’s all connected.
Most importantly, we are making health accessible, surfacing new data that you may only get once or twice a year at the doctor’s office that you can use to focus on your holistic health and wellness, at a time when it’s needed most.”
The new EDA sensor on Fitbit Sense measures electrodermal activity responses. By using the EDA Scan app, the device detects small electrical changes in the sweat level of your skin when you place your palm over the face of the device. Measuring your EDA responses can help you understand your body’s response to stressors as well as help you manage your stress.
Fitbit’s new Stress Management Score calculates how your body is responding to stress based on your heart rate, sleep and activity level data. Available with Fitbit Sense, it can be found in the new stress management tile in the Fitbit app.
Fitbit Sense also combines all of the key health, fitness and smart features found on Fitbit’s other smartwatches, including on-board GPS, 20+ on-device exercise modes, SmartTrack automatic activity tracking, Cardio Fitness Level and Score, and advanced sleep tools.
There is also an added range of other smart features for convenience, including a built-in speaker and microphone to take calls and reply to texts with voice commands, Amazon Alexa or Google voice assistants, contactless payments, thousands of apps and clock faces and more.
Fitbit Sense is water-resistant for up to 50M. Its larger AMOLED display now has an ambient light sensor, and its UI has been completely redesigned.
For the first time, both Fitbit Versa 3 and Fitbit Sense will utilize the same magnetic charger. With an already long battery life of 6+ days on each device, if you find yourself running low, a 12-minute quick charge provides one full day of use.
Pricing and Availability
Fitbit Sense, Fitbit Versa 3 and Fitbit Inspire 2 are available today for pre-order on Fitbit.com as well as at select retailers including JB Hi-Fi, Harvey Norman and Noel Leeming, with broad worldwide availability starting in late September.
Fitbit Sense is available for $579.95 (NZD) in carbon/graphite stainless steel and lunar white/soft gold stainless steel.
Fitbit Versa 3 is available for $449.95 (NZD) in black/black aluminium, pink clay/soft gold aluminium and midnight/soft gold aluminium.
Fitbit Inspire 2 is available for $199.95 (NZD) in black, lunar white and desert rose.
For more information, please visit: https://www.fitbit.com/nz/home
