[News] Lightbox and Coliseum Sports to Form Joint Venture
Spark’s new on-demand TV streaming service Lightbox, will partner with Coliseum Sports Media to provide a dedicated sports channel/s, and to become a joint venture company. The new channel/s, dubbed Lightbox Sport, will feature 100% of Coliseum Sports Media’s content including Golf, Premier League football, French TOP 14 rugby and all future New Zealand based projects.
Lightbox CEO Kym Niblock says the partnership reinforces the vision for the future of Lightbox, by delivering more relevance and value to customers.
“This partnership looks to simplify the crowded online TV marketplace. By joining forces we will be giving customers a greater breadth and depth of choice and a more compelling viewing experience.
“Both Lightbox and Coliseum Sports Media already give Kiwis greater choice over how they watch TV online, and both have proven the ability to secure top quality content – but together, our combined buying power will make us an even more formidable force in the market,” says Niblock.
Following the business venture announcement today the board and management team of Lightbox and Lightbox Sport will work on the business of building the best packages with the best price levels to deliver a mix of entertainment, including sport, that consumers will have control over.
To celebrate the partnership Lightbox Sport is offering free French TOP 14 rugby until the end of January. Visit www.top14pass.com and use the voucher code FRENCHTOP14 to start watching.
Hopefully, Lightbox Sport will be priced at a decent level, that even the budget-conscious sport-loving maniacs can enjoy!
Lightbox Sport comes just as a previous dedicated company, Sommet Sports, tried their very best to give New Zealanders free sports to watch, on free-to-air TV. However, they ultimately ran out of funds and so had to stop broadcasting at midday last week.
If Lightbox Sport does get their pricing right, and offer a good steady stream of sports, Sky Sports NZ will definitely see some competition in the TV sports broadcasting arena.
